How To Create HIGH QUALITY Backlinks To Your NEW Blog
How To Create HIGH QUALITY Backlinks To Your NEW Blog
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Many
people have said to me that they can't afford to employ a SEO company,
but they would still like to get better search results on Google, Yahoo
and Baidu searches. Are there any basic rules that they can follow to improve their ranking on search engine results pages (SERPs)?
In response to this question, here are some basic things that people who have coded their own web sites can do to make the web pages more spiderbot friendly and so more attractive for search engines to crawl.
Many people start with a good Web site and invest in SEO, but don’t necessarily follow through with another very important component; and that is search engine marketing.
SEM is a broader term than SEO, and is used to encompass different options available to use a search engine’s technology, including paid ads. SEM is often used to describe acts associated with researching, submitting and positioning a website within search engines. It includes things such as search engine optimization, paid listings and other search-engine related services and functions that will increase exposure and traffic to your Web site.
Earn Links, Do not just Build Them. Gone are the days of building links on irrelevant content or going after large volumes of links. Now it’s time to earn links - as the inbound links are the most powerful sign of trust and authority. Getting even a single link on a reputable and relevant website is more beneficial - this tactic leads to attracting referral traffic, sales and branding exposure.
Boost Your Social Presence. Signing up on Facebook or Twitter is now more than creating promotion videos of your product, sharing relevant content or tweeting regularly. Rather, social media platforms have become effective marketing tools in terms of enhancing customer service and building a network of loyal customers. Now you’re expected to use your presence to engage more clients and interact with them on a more personal level. For better results, sign up on 2 or 3 platforms and launch extensive activities there- this is how the search engines will notice you and assess your efforts.
Submit your site to search engine directories. some directories charge a fee but many of them are free. If you're on a tight budget, stick to the free ones. These can get you some free links back to your website. Sign up with as many as you can. The more links you have into your site, the better your page rank.
This is one of the most overlooked but best of Google ranking tips. Join forums that are relevant to your industry. When you participate in forums and include the link to your website in your signature, you will get links back to your website. This is a very effective way to establish your reputation in your industry and raise your page rank at the same time.
Create an ezine (or newsletter). Taking the time to create a newsletter that you can send out to subscribers is definitely worth it. This keeps your visitors up to date with what you are doing and brings them back to visit your website on a consistent basis. You can also submit your ezine to an ezine directory which will link back to your website and give you more free incoming links.
This is the only way you can improve your traffic and conversions.
Mobile Version of Website
It’s really important to have a mobile-friendly version of your site.
Need some convincing? Check out these stats:
- 31% of mobile Internet users “mostly” go online using their phones
- 61% of customers who visit a mobile unfriendly site are likely to go to a competitor’s site
- 58% of mobile users expect mobile sites to load as quickly or faster than desktop sites (Google, 2012)
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