Traffic Is Great!.. TARGETED Traffic Is THE BEST!... Should You Pay Per Click?
Traffic Is Great!.. TARGETED Traffic Is THE BEST!... Should You Pay Per Click?
Click HerePPC is one of the four basic types of Search Engines. PPC is also one of the most cost-effective ways of targeted internet advertising. According to Forbes magazine, PPC or Pay Per Click, accounts to 9 billion dollars a year and is expected to increase to around 8 billion dollars by the year 2018.
Target Traffic - Drive Traffic from Top Websites
What is "Pay-Per Click"? "Pay-Per
Click", is an easy to understand advertising strategy. There are around
800 million searches at major search engines everyday. This causes 80%
of internet traffic. Placing your websites on these search engines is
very important in reaching as many potential customers as possible. But
in order to be seen and clicked most frequently, your website should be
viewed at the top most of the search list. Most people only reach up to
the third page of a search engine so the lower your rank, the lesser the
chance you will be clicked. In "Pay-Per Click" advertising, you pay to
be always visible on the internet. You select keywords or key phrases
about your website, and the highest bidder ranks the best. There is no
upfront cost. You only pay after a visitor clicks your link. This is why
it is called "Pay-Per Click".
Everyday millions of people around the world click on Pay-Per Click Advertising Campaign. With the booming internet industry and the ever growing online business, an ad of virtually anybody on the planet can be seen on the internet anywhere in the world.
The "Pay-Per Click" advertising campaign is the premier growth area in online marketing. Last year, an estimated $963.2 million was spent on "Pay-Per Click" advertising. The usual search engine optimization can take weeks or even months to produce results. "Pay-Per Click" advertising can attract customers at an instant. Why? Because, this cutting edge ad campaign can be placed on any website and can be viewed by potential online customers, anywhere, anytime and all the time. The only challenge is placing the ads on proper websites that will attract possible customers for a specific product or services.
Commonly refered to as PPC among the savy internet marketers. If you have been marketing online for any length of time you have probably seen PPC eat up your advertising dollars with little or no results.
You research and choose the hottest keywords, then burn through your daily budget in an hour with no sales. The myth that mega traffic produces mega profits is just that... A myth....!
Traffic is great. Traffic improves your search engine ranking. It increases word of mouth advertising. Traffic gets you more traffic, but when you are paying a pretty penny for each and every click you want sales.
You may remember the class action law suit against Google. A group of businesses sued Google claiming the company didn't do enough to prevent click fraud so they lost money in their PPC campaigns.
In my less than humble opinion, click fraud was not the culprit. For those who don't know, click fraud is when someone who publishes Google Adsense ads clicks on ads on their own sight to make money with no intention of purchasing the product advertised.
As I said, in my opinion click fraud was not the culprit. It was badly chosen keyword phrases. Instructions on how to choose and bid on keyword phrases are available on the PPC sites so I won't go into the mechanics of bidding.
The important thing is, if you chose the most popular keyword your ad will show up in hundreds maybe even thousands of searches an hour. This means you will recieve hundreds maybe even thousands of clicks a day.
Mega traffic right? For instants. If you are selling hand painted porceliain piggy banks and you bid on the keyword "bank". Who will see your ad and possibly click on it? People looking for online banking, people looking for a rock band called "Bank", kids writing a report for school on the bankiong industry. In other words, people who don't want what you are selling.
They will click on your ad without reading the whole thing and go "This isn't what I want." and hit the back button. Remember, it cost you money for them to click. It costs them nothing, so people aren't careful about what they click on.
Choose your phrase carefully. You want clicks from visitors who are looking to buy what you are selling. Target your phrase. Bid on "porceliain hand painted piggy banks" if that is what you are selling. People who do broad searches are just looking. People who target their searches are looking to buy.
Will you get less traffic? Yes. Will you make more sales? Maybe, depending on your product, how easy your site is to navigate, your prices, etc, etc...
"Pay-Per Click" advertising campaign attracts the right consumers at the shortest possible time. This is the most cost effective way of marketing products or services. You can also monitor the customers who visit your site, what they are looking for and what they are buying. With the right creativity on using the right search-phrases, we can direct the right people who are willing to do business with us.
"Pay-Per Click" advertising can easily be managed 24 hours per day and 7 days a week through the internet. This allows you improve the campaign strategy by effectively responding to the activities of both customers and competitors.
So what are you waiting for? "Pay-Per Click" now and let your business take the fast route to success.
Everyday millions of people around the world click on Pay-Per Click Advertising Campaign. With the booming internet industry and the ever growing online business, an ad of virtually anybody on the planet can be seen on the internet anywhere in the world.
The "Pay-Per Click" advertising campaign is the premier growth area in online marketing. Last year, an estimated $963.2 million was spent on "Pay-Per Click" advertising. The usual search engine optimization can take weeks or even months to produce results. "Pay-Per Click" advertising can attract customers at an instant. Why? Because, this cutting edge ad campaign can be placed on any website and can be viewed by potential online customers, anywhere, anytime and all the time. The only challenge is placing the ads on proper websites that will attract possible customers for a specific product or services.
Commonly refered to as PPC among the savy internet marketers. If you have been marketing online for any length of time you have probably seen PPC eat up your advertising dollars with little or no results.
You research and choose the hottest keywords, then burn through your daily budget in an hour with no sales. The myth that mega traffic produces mega profits is just that... A myth....!
Traffic is great. Traffic improves your search engine ranking. It increases word of mouth advertising. Traffic gets you more traffic, but when you are paying a pretty penny for each and every click you want sales.
You may remember the class action law suit against Google. A group of businesses sued Google claiming the company didn't do enough to prevent click fraud so they lost money in their PPC campaigns.
In my less than humble opinion, click fraud was not the culprit. For those who don't know, click fraud is when someone who publishes Google Adsense ads clicks on ads on their own sight to make money with no intention of purchasing the product advertised.
As I said, in my opinion click fraud was not the culprit. It was badly chosen keyword phrases. Instructions on how to choose and bid on keyword phrases are available on the PPC sites so I won't go into the mechanics of bidding.
The important thing is, if you chose the most popular keyword your ad will show up in hundreds maybe even thousands of searches an hour. This means you will recieve hundreds maybe even thousands of clicks a day.
Mega traffic right? For instants. If you are selling hand painted porceliain piggy banks and you bid on the keyword "bank". Who will see your ad and possibly click on it? People looking for online banking, people looking for a rock band called "Bank", kids writing a report for school on the bankiong industry. In other words, people who don't want what you are selling.
They will click on your ad without reading the whole thing and go "This isn't what I want." and hit the back button. Remember, it cost you money for them to click. It costs them nothing, so people aren't careful about what they click on.
Choose your phrase carefully. You want clicks from visitors who are looking to buy what you are selling. Target your phrase. Bid on "porceliain hand painted piggy banks" if that is what you are selling. People who do broad searches are just looking. People who target their searches are looking to buy.
Will you get less traffic? Yes. Will you make more sales? Maybe, depending on your product, how easy your site is to navigate, your prices, etc, etc...
"Pay-Per Click" advertising campaign attracts the right consumers at the shortest possible time. This is the most cost effective way of marketing products or services. You can also monitor the customers who visit your site, what they are looking for and what they are buying. With the right creativity on using the right search-phrases, we can direct the right people who are willing to do business with us.
"Pay-Per Click" advertising can easily be managed 24 hours per day and 7 days a week through the internet. This allows you improve the campaign strategy by effectively responding to the activities of both customers and competitors.
So what are you waiting for? "Pay-Per Click" now and let your business take the fast route to success.
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