Sales Techniques: What Motivates People To Buy?
Sales Techniques: What Motivates People To Buy?
VISIT WEBSITE (learn more)
What Motivates People To Buy?
This is the one question that every Internet Marketer is seeking the answer to. If you know how to motivate people to buy, then you can increase your sales and your conversion rate. And wouldn’t that be good for your profit and your business?
So... what motivates people to buy?
It is often said that you should give people what they need, because that is what they are going to buy. That may well have been the case once but sadly today society has changed and people no longer buy what they need.
Instead they buy what they want and what they crave –
You need to pitch your product not as something they need, but as something they absolutely must have; make it so they crave your product and absolutely must get their hands on it.
People also buy because they want to get pleasure from what they buy. Someone doesn’t walk into a car dealership and buy a top of the range Mercedes because they need it; a Skoda or Toyota would have done the job just as well.
They buy the Mercedes because they want the pleasure that goes with it. Whether this is the comfort of the car, the joy of all the gadgets, or the fact that it is a status symbol – they drive a Mercedes! Whatever their reason it will be because they have associated pleasure with owning a Mercedes and so they buy one when they could have saved tens of thousands of dollars and bought a cheaper car!
Motivate consumers to want your product by positioning it in the marketplace to appeal to a single desire certain customers have. Trying to be everything to everyone makes no one feel special. Position your product as one made especially for women or men, mature adults or young people, families on a budget or status-conscious adults. The more you can niche your product, the more brand loyalty you can build.
These are three of the main ways that people are motivated to buy. If you can work out how to use this in your sales copy, your emails, your newsletter and your website, then you can convert more visitors into paying customers.
Identify your target market and learn their needs and wants – what problem are you solving for them with your product?
Understand this and your sales copy can become smoking hot and you can boost your conversion rate!
www.aBacklink.com - AUTO MASS Traffic Generator
VISIT WEBSITE (learn more)
A
key to increasing sales is understanding your customers. You can’t
motivate them to buy if you don’t know their needs and wants.
What Motivates People To Buy?
This is the one question that every Internet Marketer is seeking the answer to. If you know how to motivate people to buy, then you can increase your sales and your conversion rate. And wouldn’t that be good for your profit and your business?
So... what motivates people to buy?
It is often said that you should give people what they need, because that is what they are going to buy. That may well have been the case once but sadly today society has changed and people no longer buy what they need.
Instead they buy what they want and what they crave –
You need to pitch your product not as something they need, but as something they absolutely must have; make it so they crave your product and absolutely must get their hands on it.
People also buy because they want to get pleasure from what they buy. Someone doesn’t walk into a car dealership and buy a top of the range Mercedes because they need it; a Skoda or Toyota would have done the job just as well.
They buy the Mercedes because they want the pleasure that goes with it. Whether this is the comfort of the car, the joy of all the gadgets, or the fact that it is a status symbol – they drive a Mercedes! Whatever their reason it will be because they have associated pleasure with owning a Mercedes and so they buy one when they could have saved tens of thousands of dollars and bought a cheaper car!
Motivate consumers to want your product by positioning it in the marketplace to appeal to a single desire certain customers have. Trying to be everything to everyone makes no one feel special. Position your product as one made especially for women or men, mature adults or young people, families on a budget or status-conscious adults. The more you can niche your product, the more brand loyalty you can build.
These are three of the main ways that people are motivated to buy. If you can work out how to use this in your sales copy, your emails, your newsletter and your website, then you can convert more visitors into paying customers.
Identify your target market and learn their needs and wants – what problem are you solving for them with your product?
Understand this and your sales copy can become smoking hot and you can boost your conversion rate!
-----------------------------------------------------------
www.aBacklink.com - AUTO MASS Traffic Generator
www.wBacklink.com - BEST SEO Website Backlink Software
www.i-AutoResponder.com - UNLIMITED AutoResponder For Life!
http://goo.gl/4FREry - ALL in ONE FaceBook Blaster Software
www.i-AutoResponder.com - UNLIMITED AutoResponder For Life!
http://goo.gl/4FREry - ALL in ONE FaceBook Blaster Software
www.e-Bestsellers.com - FREE Master Resell Rights Download
www.i-Bestseller.com - FREE MRR/PLR Membership Website
www.i-Bestseller.com - FREE MRR/PLR Membership Website
www.BestTrafficExchange.net - FREE Traffic & Viral Advertising Generator
www.SafeList.me - Best FREE Safelist Mailer
--------------------------------------------------------------------
Do you
have any comments or thoughts about this post that you’d love to share
with us? Then please do by using the comment box below. Remember that
your comments and thoughts are highly welcomed and appreciated.
Comments
Post a Comment