Anne-Marie Ronsen | Press Release: Article Marketing: Tips for Writing Better Online Articles
Article Marketing: Tips for Writing Better Online Articles
VISIT WEBSITE (learn more)
But
wait! There are a few things to keep in mind when writing for the web.
Long paragraphs are usually acceptable for print media; they are not for
the web. If you want to write articles that web users will love to read
and put to use follow these 7 simple tips:
1. Be clear. Be specific. Be bold.
2. Keep it short.
Get and keep the attention of web readers by delivering short messages.
You put effort into gaining your web reader’s attention; now make their
click worthwhile with brief compelling copy in bite sizes.
Start
with the conclusion. Your readers may not make it to the end of your
piece to get it. Web readers don’t want to get bogged down in long
blocks of text. So get to the point early and use the rest of your
article to support that main point.
3. Make Your Title Sizzle.
Dull titles will not capture your readers interest. It will make your
article fade into the sea of other boring articles listed in article
banks these days. You have to create a title that will reach out and
grab your reader by the collar. To get your article read, start with a
sizzling title. Make it short. Create interest. Include the main benefit
or solution in your title.
4. Talk to Your Targeted Audience.
Your information is not for everyone. Avoid generalities. Choose a
friend or family member that’s interested in your topic. Write your
article to them. Writing to a friend will make your copy personable and
friendly.
You won’t come
across as a fussy hen, do this, do this, don’t do that. You will connect
with your readers as a friend giving advice. Your article will do a
better job of building creditability for you. Creditability inspires
trust and readers only trust their friends.
5. Add substance.
Resist fluffing your articles. Include practical valuable information
in your copy. Everyone loses when you don’t take the time to impart
substance. It increases the reputation of the web being an unreliable
source of knowledge. Additionally, lack of substance will block your
road to profitable referrals.
Do
the research and/or draw from your knowledge and experience to
illustrate. Your stories and real life examples will meet your reader’s
need for practical information and connect with their emotion. It’s a
known fact emotions will move people to action. Whether you desire them
to act by signing up or making a purchase, add substance and improve
your reader responses.
6. Make it web professional.
Create a more web professional look by using short sentences then
format your page to approximately 65 characters per line. Long stringed
sentences that stream from side to side of the web page look visually
unprofessional. Select a layout for your article from several short
article formats that include the how-to, tips list, question-answer,
problem-solutions and interview.
Make
your introduction and summary short. Your web readers don’t want just a
list of boring facts and information. They want to connect with you by
reading your personable introduction and practical tips with a definite
ending or summary. Remember excited readers become enthusiastic buyers
and enthusiastic buyers will refer your product or service to all their
friends.
7. Use your keywords.
Thread your keywords throughout your short article as naturally as
possible. Otherwise your copy will sound stiff and dull. To gain
visibility on the search engines, your site must be “indexed” by their
bots.
In its most basic
form, they must be able to compare the code, keywords and other Meta
tags with the actual content of the site. From this they reach a
conclusion regarding the context of the site. This and other factors
will affect how well your copy or website places in the search engines.
Remember,
that in each article, you are communication something about you. You
want the message that be one that encourages people to want to get to
know you better, to learn more about you know and to become one of your
clients or subscribers.
In your resource box, make sure you are clear, stating who you are and where they can find out more about you.
Most article directories and magazines
have set limits on the size and amount of information you can place so
it is important to ensure it is accurate and inviting. You are not
writing articles just for praise and admiration. You do have a business
to run and bills to pay. Even if you are a millionaire and want to
write just for the shear joy of it and love to teach for free, your
resource box is still important, as you would want the readers to know
that the information came from a credible source.
So
go ahead and get started. Don't stop at one article, it can easily
become buried.. Make it a habit and write them regularly whether it is
once a week or once a month. And remember, have fun doing them.
VISIT WEBSITE (learn more)
You have a business; you are newbie and want to build a client list. However, the public doesn't know much about you.
One of the best ways to build the relations, credibility and to help get
people to know more about you and your area of expertise is to write articles. People are always looking for good quality articles for their websites, blogs and newsletters...
One of the best ways to build the relations, credibility and to help get
people to know more about you and your area of expertise is to write articles. People are always looking for good quality articles for their websites, blogs and newsletters...
Good articles are content rich. The help the reader understand that which you are writing about. It gives them insight, whether it is about Business, Communication, Health or any number of subjects.
When you provide an article for your reader,
whether you wrote it or published it, you are doing your clients a
service by educating them in the areas that they wish to learn.
Moreover, your credibility can be built or diminished by the article.
Articles also help to keep your website updated and helped to increase your search engine ratings.whether you wrote it or published it, you are doing your clients a
service by educating them in the areas that they wish to learn.
Moreover, your credibility can be built or diminished by the article.
But
wait! There are a few things to keep in mind when writing for the web.
Long paragraphs are usually acceptable for print media; they are not for
the web. If you want to write articles that web users will love to read
and put to use follow these 7 simple tips:
1. Be clear. Be specific. Be bold.
2. Keep it short.
Get and keep the attention of web readers by delivering short messages.
You put effort into gaining your web reader’s attention; now make their
click worthwhile with brief compelling copy in bite sizes.
Start
with the conclusion. Your readers may not make it to the end of your
piece to get it. Web readers don’t want to get bogged down in long
blocks of text. So get to the point early and use the rest of your
article to support that main point.
3. Make Your Title Sizzle.
Dull titles will not capture your readers interest. It will make your
article fade into the sea of other boring articles listed in article
banks these days. You have to create a title that will reach out and
grab your reader by the collar. To get your article read, start with a
sizzling title. Make it short. Create interest. Include the main benefit
or solution in your title.
Your information is not for everyone. Avoid generalities. Choose a
friend or family member that’s interested in your topic. Write your
article to them. Writing to a friend will make your copy personable and
friendly.
You won’t come
across as a fussy hen, do this, do this, don’t do that. You will connect
with your readers as a friend giving advice. Your article will do a
better job of building creditability for you. Creditability inspires
trust and readers only trust their friends.
5. Add substance.
Resist fluffing your articles. Include practical valuable information
in your copy. Everyone loses when you don’t take the time to impart
substance. It increases the reputation of the web being an unreliable
source of knowledge. Additionally, lack of substance will block your
road to profitable referrals.
Do
the research and/or draw from your knowledge and experience to
illustrate. Your stories and real life examples will meet your reader’s
need for practical information and connect with their emotion. It’s a
known fact emotions will move people to action. Whether you desire them
to act by signing up or making a purchase, add substance and improve
your reader responses.
6. Make it web professional.
Create a more web professional look by using short sentences then
format your page to approximately 65 characters per line. Long stringed
sentences that stream from side to side of the web page look visually
unprofessional. Select a layout for your article from several short
article formats that include the how-to, tips list, question-answer,
problem-solutions and interview.
Make
your introduction and summary short. Your web readers don’t want just a
list of boring facts and information. They want to connect with you by
reading your personable introduction and practical tips with a definite
ending or summary. Remember excited readers become enthusiastic buyers
and enthusiastic buyers will refer your product or service to all their
friends.
7. Use your keywords.
Thread your keywords throughout your short article as naturally as
possible. Otherwise your copy will sound stiff and dull. To gain
visibility on the search engines, your site must be “indexed” by their
bots.
In its most basic
form, they must be able to compare the code, keywords and other Meta
tags with the actual content of the site. From this they reach a
conclusion regarding the context of the site. This and other factors
will affect how well your copy or website places in the search engines.
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Final ThoughtsRemember,
that in each article, you are communication something about you. You
want the message that be one that encourages people to want to get to
know you better, to learn more about you know and to become one of your
clients or subscribers.
In your resource box, make sure you are clear, stating who you are and where they can find out more about you.
Most article directories and magazines
have set limits on the size and amount of information you can place so
it is important to ensure it is accurate and inviting. You are not
writing articles just for praise and admiration. You do have a business
to run and bills to pay. Even if you are a millionaire and want to
write just for the shear joy of it and love to teach for free, your
resource box is still important, as you would want the readers to know
that the information came from a credible source.
So
go ahead and get started. Don't stop at one article, it can easily
become buried.. Make it a habit and write them regularly whether it is
once a week or once a month. And remember, have fun doing them.
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