Home-Based Business: How to Find One That Works?
Home-Based Business: How to Find One That Works?
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problem with most every home business is it’s either too expensive to
set up, takes too long to begin showing a profit, or the “learning
curve” is just too difficult or too time consuming for the average
person.
Even worse, a lot of offers related to
home business that you find in magazines, your mail, and on the Internet
are outright rip-offs. That’s not to say they take your money and don’t
deliver the product. They deliver the product all right; it’s the
product that doesn’t deliver. Why? Because the home business “program”
was designed to make money for the vendor, NOT the purchaser.
viable home business, you’ve no doubt found your mailbox and email inbox
overflowing with various offers. The numbers seem literally endless. A
search for “home business” on Google alone will turn up about 3.74
billion (that’s “billion” with a “B”) hits!
If
you’ve spent any significant time trying out different offers, you’ve
also discovered that nearly all of them, for one reason or another, just
aren’t viable options. Many are outright scams. Envelope stuffing
schemes are a prime example. Others are legitimate (sort of), but their
claims are always overblown. They’re never as fast, as easy, or as
profitable as you’re told they are.
Many
just plain don’t work! For example, you’re offered one or more “free”
websites and told you can drive traffic using free online classifieds.
Ever tried this one? Place all the free classifieds you want, but you
won’t get a single order. You WILL however, get loads of spam. And the
“free” websites costs you monthly hosting fees paid to (you guessed it!)
the vendor from whom you bought the program.
So
who’s really making money here? You’ve probably figured it out by now.
In almost every case, the only people who really make any money are
those making the “work at home” offers. You’re left discouraged,
frustrated, and poorer than when you started.
But while the search can be very disheartening, it’s not hopeless. There
ARE some legitimate home business opportunities, and there ARE ways to
make money, even very good money, working from home.
Now
whatever you do, don’t just give up on your search. But you do need to
develop a sense for what’s obviously over-hyped and what’s worthy of
further investigation.
Continue your search while keeping the following guidelines in mind...
1. The “We do all the work for you!” deception.
Anytime
you see an offer that promises instant riches with no effort on your
part, you’d be well advised to run the other way! You need to realize up
front that absolutely nothing is going to make money for you unless
you’re willing to put forth some effort.
You’ve
probably seen statements like “Everything is done for you” or “The lazy
man’s way to becoming a millionaire.” So ask yourself “What do they
need ME for anyway?” Would anybody set up a business and do all the hard
work himself just to send his profits to a total stranger? Get real!
2. The “Start making BIG money immediately” deception.
In
some cases it’s possible to start making SOME money in a relatively
short time span. You shouldn’t necessarily dismiss a business idea that
promises quick startup. But “immediate riches” is just not realistic.
You
need to realize that growing any business to its full potential isn’t
going to happen overnight. This is especially true if your financial
situation is such that you’re forced to depend on your present job to
pay the bills.
Find a home
business that you can start part time and grow, until your business
produces enough income that you can get by without your current salary.
At that point, you can quit your job and devote full time to your home
business.
3. The “Make $100,475.00 (or some other unbelievable sum) the very first month!” deception.
You need to have realistic expectations regarding just how much money you’re going to make.
Are
you expecting to become a millionaire in a home business? While it’s
not impossible, don’t fall into the trap of jumping at an offer based on
wishful thinking. You’d do well to give more serious consideration to
those home business offers that make more realistic sounding claims.
That’s
not to say you can’t start and grow a business that COULD eventually
make you wealthy. But again, it won’t happen tomorrow, next week, or
even next month. At the risk of being redundant, it bears repeating that
you should focus on offers that don’t promise immediate wealth with no
effort.
4. The “This is completely FREE” deception.
While
it’s possible and not at all unusual to get free information online
that’s both valuable and useful, don’t expect to launch a home business
without spending any money. There will always be some startup costs.
If
you’re offered a free eBook, newsletter, course, software product, or
whatever, go ahead and accept it if it interests you. Most such offers
are legitimate, and are a great way to get some ideas and do some
research into a home business.
Just
make sure you read all the fine print. If you subscribe for information
and give your email address, look for a notice that reads something
like “We will not share your name” and “You can unsubscribe at anytime.”
Just about every legitimate marketer (and every smart one) will promise
this, and faithfully adhere to his promise.
5. The deceptive “Money Back Guarantee”
Almost
every offer comes with a “money back guarantee” and most of them are
legitimate. Every reputable business person knows that failure to honor
his or her promise regarding a guarantee (or anything else for that
matter) will inevitably result in failure of his business.
Nevertheless,
there are a few who engage in deceptive practices regarding their
guarantee. Always take a close look at the wording. Is the guarantee
conditional? For instance, does it read something to the effect of
“Follow the instructions in our program for 3 full months, and if it
doesn’t live up to our promises, just return it for a full refund!”
The
catch is that “Follow the instructions in our program” could well
involve some kind of purchase or investment. For example, you might
purchase a mail order program that instructs you to buy a minimum of 3
mailing lists and send 3 mailings. Let’s say that you give it a try and
find out after the first mailing that your profits (if any) fall far
short of your expenses and you’ve lost money, maybe even a LOT of money.
But when you attempt to
return the program for a refund, you’re told that you’re ineligible
because “You didn’t follow the instructions in our program" which would
have meant 2 additional mailings and the loss of even more money, maybe
more than you paid for the program to begin with!
In
summary, make sure there IS a guarantee, that it’s unconditional, and
don’t let the vendor get away with adding “conditions” after the fact.
6. Follow your passion.
You’d
be making a huge mistake selecting a home business that doesn’t take
into account your personal interests. No matter how realistic, how
profitable, how easy, or how quickly you can start it up, you’re
unlikely to be successful in any home business if you’re doing something
you just don’t enjoy.
The
reason? As stated above, success will demand both your time and effort.
But to a large extent, how MUCH time and how MUCH effort you’re putting
forth is a matter of perception.
Everyone
knows how quickly time passes when you’re having fun, and how slowly
when you’re doing something you consider drudgery. The same is true of
effort. Work just doesn’t seem as much like work when you’re task is
something you like doing.
If
your home business is something that doesn’t really interest you, the
demands on your time and energy will sooner or later seem unbearable.
Your enthusiasm will falter, and with it, your productivity. Even if you
encounter some short term success, your waning eagerness will
eventually spell doom for your business.
It’s
the nature of us humans to tend to believe those who tell us what we
most want to hear, whether they be politicians, marketers, or whoever.
Anytime you’re presented with an attractive offer, ask yourself “Is this
really believable based on the offer itself?” To put it another way,
try and imagine you were someone else who had no interest in starting
your own home business. Would you find the offer believable enough to
suggest it to someone who did?
In conclusion,
when determining whether to pursue any home business offer, examine
critically not only the offer itself, but your own emotional involvement
as well! Try to look at it dispassionately and ask yourself “Does it
really sound realistic, or do I just want it to?”
And
remember that you have literally billions of offers from which to pick,
so you can well afford to pass on any that don’t fit your interest, or
that make outrageous claims that are most certainly unrealistic!
There is a world of opportunity waiting for you online.
This Is The EASIEST And FASTEST Way To Make Money
Selling Your Own Product!
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After all, you are the one who will ultimately determine the success or failure of your business!
You
can have a successful home business on the internet, but you have to
work at it. If you do then the opportunities are endless.
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